Content
•Typeface: Poppins, Medium (500), 14px.
•Labels stay short, clear and action-oriented.
•Icons keep their proportion and align with the text.
Icon + label · 8px gap
IntechIdeas | Design System
All shared UI components from @workspace/ui,
organised by atomic design principles.
Atoms
Fundamental building blocks — the smallest indivisible UI elements.
Badge
Variants Default Secondary Outline Destructive Ghost Link
Checkbox
States
With label
Input
States
Types
Label
Standalone
Paired with input
Radio Group
Vertical
Horizontal
Separator
Horizontal
Above
Below
Vertical
Left
Skeleton
Shapes
Card skeleton
Switch
States
Small size
With label
Textarea
States
Tooltip
Positions
Dialog
Default
Destructive action
Sheet
Sides
Sonner (Toast)
Toast variants
Molecules
Combinations of atoms that form more complex, reusable UI patterns.
Avatar
Sizes
JDJDJD
Fallback
SMJDLG
With badge
JDJD
Group
U1U2U3
+5
Card
Default
Simple
Field
Vertical (default)
This will be displayed on your profile.
With error
Please enter a valid email address.
Horizontal
FieldSet
Select
Default
Small size
Disabled
Hero Section
Full-width hero used on home and contact pages — dark canvas, headline, subtext, primary CTA.
Home variant
AI-Era Product Engineering
Clarity Before Code.
We help companies stop spinning on AI experiments and start building real capability — with strategy, engineering, and the context to make it last.
Contact variant
Let's Build Something Together.
A 30-minute discovery call with Skip — no pitch, no pressure. Just an honest conversation about what you're building and whether we're the right fit.
Cards
One card system, four brand variants — Offering (Pod), Service, Team and Stat. Equal height, one CTA each, palette-only.
Offering · Pod card
Service card
AI Software Development
Product engineering with AI-assisted delivery — MVPs to SaaS.
Read the guideTeam · Profile card
SM
Skip Marshall
CEO & Co-Founder
Two decades shipping products for founders and operators.
“Clarity before code.”
CG
Chuck Griess
CTO & Co-Founder
Builds AI-era engineering teams that move without technical debt.
“Build what matters, well.”
Stat card
15+
Years building products
30
Days · idea to MVP
0
Wasted sprints
100%
Dedicated to your team
Location Cards
Two-column location grid from /about — HQ + engineering hub.
🇺🇸
Tampa Bay, Florida
Strategic HQStrategic leadership, client relationships, and product strategy. Close to our clients, in their time zone, and always available.
🇵🇦
Panama, City
Engineering HubFull PEO employees with benefits and career development. Not contractors. Not rotating. Professionals who build careers at InTech — all on Eastern time.
Values Grid
Four-column grid from the home page — "A Relationship and a Methodology. Not a Body Shop."
People
over Technology
Technology is powerful because of what it enables people to do. We never lose sight of the human outcome behind every technical decision.
Relationships
over Projects
We invest in long-term partnerships where our engineers understand products deeply enough to be genuine collaborators, not just executors.
Collaboration
over Silos
Successful teams engage everyone — design, product, engineering, and stakeholders — in a shared process, not a handoff chain.
Curiosity
over Indifference
Lifelong learning is no longer optional. We hire people who are genuinely excited about the craft and how it keeps evolving.
Comparison Table
Used on /about to contrast typical outsourcing with the InTech model across six dimensions.
| Dimension | Typical Outsourcing | InTech Ideas |
|---|---|---|
| Client dedication | ✗Shared across multiple clients | ✓Dedicated to your product exclusively |
| Starting approach | ✗Starts coding immediately | ✓Starts with understanding your intent and outcomes |
| Work model | ✗Works from a ticket queue | ✓Embedded in your team's daily workflow |
| Knowledge depth | ✗Know the codebase | ✓Know the codebase, the product, and your team |
| Reporting | ✗Reports hours worked | ✓Reports outcomes against intent |
| Continuity | ✗Replaced without notice | ✓Context that compounds over time |
Process Steps
Four-step numbered flow used on /contact and service detail pages.
Horizontal
1
Step 1
Book a 30-minute call
Use the link below to find a time that works. No forms, no sales funnel — just a calendar.
2
Step 2
Tell us what you're building
We'll ask about your goals, your team, and where you're stuck. You'll leave with at least one useful idea.
3
Step 3
We'll tell you if we're the right fit
If we're not the right firm for your situation, we'll say so and point you toward someone who is.
4
Step 4
If it makes sense, we'll scope a next step
An Express Pod, a discovery sprint, or something else — sized to your actual situation.
Vertical
1
Book a 30-minute call
Use the link below to find a time that works. No forms, no sales funnel — just a calendar.
2
Tell us what you're building
We'll ask about your goals, your team, and where you're stuck. You'll leave with at least one useful idea.
3
We'll tell you if we're the right fit
If we're not the right firm for your situation, we'll say so and point you toward someone who is.
4
If it makes sense, we'll scope a next step
An Express Pod, a discovery sprint, or something else — sized to your actual situation.
FAQ · Accordion
The site’s most-repeated pattern. One canonical, keyboard-accessible accordion built on native
<details> — collapsed by default, expands on click or Enter/Space.
FAQ
Common questions.
Do you replace our AI vendors and tools?
No. Most clients already use Claude, ChatGPT, Microsoft Copilot, or similar tools. We help connect them to your workflows, data, and decision processes, and add custom infrastructure where off-the-shelf tools fall short.
How is this different from an AI consulting firm?
Strategy without implementation tends to stall. We bring strategy, training, and product engineering under one operating system — so the roadmap we help you build is the same one we help you execute.
How small or large can engagements be?
Engagements scale from focused discovery work through team training, multi-month development pods, or ongoing leadership relationships. Most clients start with a Discovery Sprint and expand from there.
What about data privacy and security?
You own everything we build. We use customer-dedicated environments, follow your data-handling requirements, and sign NDAs and BAAs as needed. We don’t train models on your data.
Do you work with non-technical leaders?
Often. The work is designed to translate business intent into AI implementation without forcing leadership to manage engineering details directly.
Light surface
Do you replace our AI vendors and tools?
No. Most clients already use Claude, ChatGPT, Microsoft Copilot, or similar tools. We help connect them to your workflows, data, and decision processes, and add custom infrastructure where off-the-shelf tools fall short.
How is this different from an AI consulting firm?
Strategy without implementation tends to stall. We bring strategy, training, and product engineering under one operating system — so the roadmap we help you build is the same one we help you execute.
How small or large can engagements be?
Engagements scale from focused discovery work through team training, multi-month development pods, or ongoing leadership relationships. Most clients start with a Discovery Sprint and expand from there.
What about data privacy and security?
You own everything we build. We use customer-dedicated environments, follow your data-handling requirements, and sign NDAs and BAAs as needed. We don’t train models on your data.
Do you work with non-technical leaders?
Often. The work is designed to translate business intent into AI implementation without forcing leadership to manage engineering details directly.
AI Capability Cards
The service grids from /ai-services, rendered in the site’s dark theme — icon card (capabilities) and numbered card (ways to start).
Six places we help companies build AI capability
STRATEGY
AI Strategy & Roadmap
Know where AI belongs before you invest in building it. We help leadership teams identify the right opportunities and define a practical roadmap.
- Opportunity assessment
- Use-case prioritization
- Build vs. buy vs. integrate
- 90-day adoption roadmap
LEADERSHIP
Fractional Chief AI Officer
Senior AI leadership without adding a full-time executive. Strategy, governance, and execution oversight on a monthly cadence.
- Operating cadence
- Governance and risk framing
- Vendor and tooling guidance
- Implementation oversight
ENABLEMENT
AI Training & Team Enablement
Help your team use AI well, not just more often. Training built around the actual workflows people work in.
- Executive workshops
- Role-specific enablement
- Workflow and prompt design
- Safe usage standards
INFRASTRUCTURE
AI Agent Infrastructure
Give agents the context, tools, and guardrails they need to do real work, including custom MCP servers and connectors.
- Agent workflow design
- MCP server development
- Tool and connector architecture
- Human-in-the-loop controls
MEMORY
Agent Memory & Org Context
Most AI tools forget too much. We design memory systems so agents retain decisions, rationale, and the context recurring work needs.
- Context graph design
- Decision and rationale capture
- Retrieval quality tuning
- Memory governance
BUILD
Custom AI Software & Automation
When the answer is software, we build AI-enabled systems that fit the work, not generic copies of off-the-shelf tools.
- Internal AI assistants
- Workflow automation
- Customer-facing AI features
- Productionizing prototypes
Four ways to start
DISCOVERY
AI Discovery Sprint
A short advisory engagement to identify the highest-value opportunities and define a practical roadmap.
2-4 WEEKS, FIXED SCOPE
- AI opportunity map
- Prioritized use-case list
- Build, buy, or integrate call
- First 90-day roadmap
ENABLEMENT
AI Enablement Program
Training and workflow adoption for leadership teams, departments, or specific roles.
4-8 WEEKS, PER TEAM
- Role-based sessions
- Team AI playbook
- Prompt and context templates
- Safe-usage guidelines
BUILD
AI Build Pod
A product engineering pod focused on agents, MCP servers, memory systems, or custom AI software.
MULTI-MONTH, DEDICATED POD
- Working software
- Integrations and MCP
- Observability and deploy
- Documentation and handoff
LEADERSHIP
Fractional CAIO
Practical AI leadership and governance support without adding another full-time executive.
ONGOING, MONTHLY RETAINER
- Monthly strategy cadence
- Roadmap governance
- Use-case prioritization
- Implementation oversight
Capability Stack
Six-layer visualization from /ai-services — interconnected components of the AI capability model.
Stack view
01 / CONNECTION LAYER
MCP & integrations
Custom MCP servers, connectors, and access layers that expose the right tools to agents securely, observably, and with versioning.
02 / LEARNING LAYER
Agent memory & context
Context graphs, decision records, and durable organizational knowledge so agents improve recurring work over time.
03 / ADOPTION LAYER
Training & enablement
Role-based programs, team playbooks, and review habits that turn AI from a license into an operating practice.
04 / LEADERSHIP LAYER
Fractional CAIO
Strategy, governance, and execution guidance for companies that need AI leadership before they hire it full-time.
05 / EXECUTION LAYER
Custom AI software
Production AI features, internal assistants, and workflow automation built around the way your business actually operates.
06 / GOVERNANCE LAYER
AI operations
Telemetry, controls, cost management, and continuous improvement once AI is embedded in real workflows.
Grid view
01 CONNECTION LAYER
MCP & integrations
Custom MCP servers, connectors, and access layers that expose the right tools to agents securely, observably, and with versioning.
02 LEARNING LAYER
Agent memory & context
Context graphs, decision records, and durable organizational knowledge so agents improve recurring work over time.
03 ADOPTION LAYER
Training & enablement
Role-based programs, team playbooks, and review habits that turn AI from a license into an operating practice.
04 LEADERSHIP LAYER
Fractional CAIO
Strategy, governance, and execution guidance for companies that need AI leadership before they hire it full-time.
05 EXECUTION LAYER
Custom AI software
Production AI features, internal assistants, and workflow automation built around the way your business actually operates.
06 GOVERNANCE LAYER
AI operations
Telemetry, controls, cost management, and continuous improvement once AI is embedded in real workflows.
Feature List & Chips
Two recurring atoms on service pages: a check-bulleted capability list and a chip/tag set for the “practical stack”.
Bulleted list (icon + text)
- Diagnose workflow friction and decide where AI creates real leverage.
- Build agents and automation on your existing infrastructure.
- Instrument every action with governance, audit trails and approval gates.
Tags / Chips
MCP & integrations Agent memory & context Training & enablement Fractional CAIO Custom AI software AI operations
CRAFT Methodology
The signature 5-step framework, applied to AI. A repeatable “labeled step” pattern — letter badge, title, one-line rationale.
C Step 1
Context
What does the business need AI to understand about customers, decisions, and constraints?
R Step 2
Rationale
Which decisions are AI-eligible, which need human judgment, and why we drew the line there.
A Step 3
Automate
Which work AI should perform end-to-end, with the right tools, prompts, and connections.
F Step 4
Fortify
Reviews, approvals, permissions, and controls that keep AI useful and safe at scale.
T Step 5
Telemetry
How we measure whether AI improved the outcome, not just whether it ran.
CTA Band
The page-closing conversion block: headline + sub + dual CTA (primary “Let’s Chat” + neutral outline). Shown on the site’s dark surface and a light variant.
AI should create leverage, not confusion.
Book a 30-minute discovery call — no deck, no hard sell. We’ll tell you honestly where AI helps.
AI should create leverage, not confusion.
Book a 30-minute discovery call — no deck, no hard sell. We’ll tell you honestly where AI helps.
Footer
Global footer on the site’s dark surface: brand + link columns + contact + social, with a legal bar.
InTechIdeas
Clarity before code. AI-era product engineering for founders and operators.
hello@intechideas.ai